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Catalog & Lookbook Retouching

Catalogue retouching is the work of making an entire set match — one colour standard, one shadow, one crop — not of perfecting single images. A catalogue or lookbook lives or dies on consistency. We grade colour uniformly, clean garments and products, retouch models naturally and deliver a cohesive, on-brand set of images across an entire campaign.

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What we deliver

Clean, consistent, catalogue-ready.

A catalogue or lookbook lives or dies on consistency. Every image is retouched by hand for a premium, true-to-life finish that sells.

Why Retouch Atelier

Detail that drives conversion.

Cohesive set

Every image graded to one consistent look.

On-brand

Styling and colour aligned to your identity.

Print & digital

Delivered ready for both channels.

Our process

Consistency across hundreds of pages.

A catalogue is not a set of images, it is one continuous document. The failure mode is never a bad photo — it is page 40 not matching page 12.

1 · Reference build

We start from your approved hero images and build a written spec covering grade, contrast, skin tone, white point and shadow, so every retoucher on the job works to one target.

2 · Grade & match

Frames shot across different days, locations and lighting setups are matched to that reference, so a spread shot in daylight sits beside one shot in studio without jarring.

3 · Print & screen output

Files are delivered in sRGB for digital and Adobe RGB or CMYK for press, with soft proofing on request, so the printed catalogue matches the version you signed off on screen.

4 · Spread-level QC

The final check reviews images side by side as they will appear on the page, not individually, which is the only way inconsistency actually shows up before print.

Coverage

Seasonal, campaign and trade.

Print catalogues, digital lookbooks, wholesale linesheets and campaign decks — produced from one shoot, matched across every output.

Catalogue projects normally start with photo culling to select the frames, then run through colour correction, apparel retouching and background removal. Agencies and studios often deliver the whole project under their own brand via white-label retouching.

What it costs

Catalogue and lookbook retouching rates

Priced per image and published openly, rather than quoted on request. E-commerce product retouching runs $1 – $4 per image. Colour correction across a range runs $0.50 – $2.

Where you land inside a band is set by complexity, monthly volume and turnaround — nothing else. Standard turnaround is 24–48 hours and carries no premium. Your exact figure is confirmed after the free test, not before. Full bands, with euro and sterling equivalents, are on the pricing page.

Below roughly 500 images a month a high-volume studio is usually the wrong choice, including this one.

FAQ

Catalog & Lookbook Retouching — questions

Can you keep a whole campaign consistent?

Yes — uniform grading, styling and cropping across the set is the core of catalogue and lookbook work.

Do you retouch models and products together?

Yes — natural model retouching plus garment and product clean-up in one consistent pass.

Can you prepare for print?

Yes — we export print-ready and web-ready versions.

Free trial?

Yes — send a sample image for a free test edit.

How do you keep a whole catalogue consistent?

We build a written reference spec from your approved hero images covering grade, skin tone, white point and shadow, and every retoucher on the project works to it. The final QC reviews images as spreads rather than one by one.

Can you match images shot on different days or locations?

Yes. This is the core of catalogue work. Frames shot in daylight, in studio and on location are matched to one reference so they sit together on a spread without jarring.

Do you deliver print-ready files?

Yes. Adobe RGB or CMYK with soft proofing on request for press, and sRGB for the digital version, so what you approve on screen is what comes off the press.

How long does a catalogue take?

It depends on volume and complexity. We agree a daily throughput and a delivery schedule up front, and hold reserved capacity so print deadlines are never at risk.

Do you use generative AI?

No. We correct and refine — we never generate. Every image is retouched by hand, frame by frame, and that includes frames a client generated themselves before sending them to us: we take those to catalogue standard rather than making new ones. Your files never pass through a generative tool, and they are never used as training data for any model.

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Recent catalogue work

A drop, finished to one standard.

The same jeans after retouching, straightened and cut out on pure whiteWide-leg denim as shot hanging against a bare concrete wall
BeforeAfter
Wide-leg denim, off the wall
The same skirt after retouching, drape rebuilt and cut out on pure whiteFloral midi skirt as shot on a studio stand
BeforeAfter
Floral midi, drape rebuilt
The same knit after retouching, rib texture held on pure whiteGreen ribbed knit collar as shot on a studio mannequin
BeforeAfter
Ribbed knit, texture kept
The same jacket after retouching, weave held and cut out on pure whiteHoundstooth tweed jacket as shot on a mannequin
BeforeAfter
Tweed jacket, pattern held

Real production files. Drag the handle on any pair.

Try before you buy

Send 5 images. Get them retouched free.

See our quality risk-free — no commitment, no card.

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